Parents of Students Mailing List

The Parents of Students file consists of parents of elementary school, middle school, and high school students. These family households are actively engaged in their children’s education and represent a highly responsive audience for products and services designed to support students, families, and educational success.

Description

These responsive consumers make purchasing decisions related to their children’s educational, developmental, recreational, and household needs. Available selects by grade level and gender allow marketers to target families based on the age and educational stage of their children, improving campaign relevance and response rates. Their interests often include educational products, children’s merchandise, family services, extracurricular activities, technology products, financial planning, healthcare services, and other family-oriented offerings.

These prospects are ideal for marketers promoting educational materials, tutoring services, children’s products, family services, technology products, books, magazines, subscriptions, financial services, healthcare programs, consumer merchandise, and other direct response marketing campaigns targeting parents and families.

Managed by Geon Media.

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Contact Geon Media for more information about this mailing list, current counts, pricing, or available selects.

SEGMENT	COUNT	RATE
TOTAL UNIVERSE	8,722,189	$90.00/ M
MONTHLY HOTLINE	399,130	+$20.00/ M
QUARTERLY HOTLINE	1,141,368	+$10.00/ M

INCOME	+$15.00/ M
GENDER	+$5.00/ M
LIFESTYLE/DEMOGRAPHICS	+$15.00/ M
AGE	+$5.00/ M
NET WORTH	+$15.00/ M
STATE/SCF/ZIP CODE	+$8.00/ M

EMAIL/FTP DELIVERY	$50.00/ F
RUNNING CHARGES	$6.00/ M
RUSH FEE	$75.00/ F

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