Eventide – Affluent “Older” Hobbyists

The Eventide – Affluent “Older” Hobbyists database consists of affluent consumers age 50 and older who have demonstrated proven mail order purchasing behavior related to their hobbies and personal interests. These mature consumers have annual household incomes of at least $100,000 and actively invest in the activities, products, and services they enjoy most.

Description

These responsive buyers represent established households with substantial discretionary income and a willingness to spend on hobby-related products, educational materials, collectibles, equipment, supplies, and specialty merchandise. Their purchasing history demonstrates ongoing engagement with personal interests and leisure activities, making them highly attractive prospects for direct marketers targeting enthusiast audiences. These consumers know what they enjoy and have both the financial resources and purchasing habits to support those interests.

Available hobby selects include Crafts & Sewing, Food & Wine Connoisseurs, Gardening, Sports Collectibles, Stamp & Coin Collecting, and Photography. These prospects are ideal for marketers promoting hobby products, specialty catalogs, collectibles, educational materials, books, magazines, subscriptions, travel programs, financial services, investment opportunities, insurance products, consumer merchandise, and other direct response offers.

Managed by Geon Media.

Segments	Count	Price
TOTAL UNIVERSE	698,420	$100.0/ M
MONTHLY HOTLINE	10,239	+$20.00/ M
QUARTERLY HOTLINE	29,145	+$10.00/ M

INCOME	+$15.00/ M
GENDER	+$5.00/ M
LIFESTYLE/DEMOGRAPHICS	+$15.00/ M
AGE	+$5.00/ M
NET WORTH	+$15.00/ M
STATE/SCF/ZIP CODE	+$8.00/ M

EMAIL/FTP DELIVERY	$50.00/ F
RUNNING CHARGES	$6.00/ M
RUSH FEE	$75.00/ F

List Management

Eventide – Affluent “Older” Hobbyists

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